Perrier-Jouët Belle Epoque Florale by Makoto Azuma
The inspiration of Japanase Art
In 1902, master glassworker Emile Gallé designed an exquisite swirl of white Japanese anemones to illustrate the spirit of the Art Nouveau movement for Perrier-Jouët. This artwork was secretly stored in Perrier-Jouët cellars and unveiled at the end of the Sixties. The anemones have become the emblem of the Belle Epoque cuvee and, by extension, the iconic image of the champagne house.
The well-known Japanese floral artist Makoto Azuma was commissioned by Perrier-Jouët in 2012 to create the first limited edition of the Belle Epoque cuvee. Makoto Azuma has created a delicate composition that recalls the original design of Emile Gallé – an ethereal arabesque dotted with white Japanese anemones, flowers that are “as calm as they are beautiful”. Then, because a champagne flute enfolds a bouquet of aroma and scents, the artist created a three-dimensional frame in which he actually suspended the flowers. Makoto Azuma’s composition appears on the white box of this limited edition of the Belle Epoque cuvée.